The fear of presenting is not a rare one and a lot of use thing that the presenting days are over. We usually think back at our time in school where we would dread the presentation in front of the class.
Although presenting in your career, depending on your trade, is not something that happens a lot, it happens sometimes. Even for seasoned professionals who enjoy public speaking, it still takes years of experience, lots of practice and a little dedication to get to a point where your confidence prevails.
In order to get better at public speaking you have to know the basis of presenting and then practice your presentation. We have 3 simple tips that will make it easier for you to start learning how to present.
Not every presentation is made for everybody. Some like it technical, some like it entertaining. Before starting on preparing for your presentation you need to dig deeper into your audience. The better you understand their background, their position, their knowledge on your business and your industry, the better you will know how to present to them.
When trying to know better your audience you are also trying to understand what they might gain from your presentation. Everyone has a goal in their mind when they attend a webinar, the best is to give them an answer to their goal and they will be more willing to engage with you.
Your presentation is only the medium to get a message across. This message is the main point on which you should focus. Great presenters know how to develop a whole narrative or presentation style just to get this message across as simply as possible. You should ideally think about this harder than the design of you slide deck for instance.
Quoting Albert Einstein is opportune here: “If you can’t explain it simply, you don’t understand it well enough.”
Your presentation shouldn’t be boring and waste the time of your attendees. You don’t want to make a topic more complicated than it is. Try to communicate in real-world terms actionable insights so that they can relate with your solutions to their problem. It will be easier for your attendees to use these insights to act on their own goals.